Reflection
This week's lecture dove deep into the world of typography, exploring its impact on user experience (UX). We learned that typography isn't just about aesthetics; it's about honoring content (inspired by Robert Bringhurst) and making information clear and engaging.
Macro & Micro: Setting the Stage & Fine-Tuning
- Macro Typography (Structure): Think of this as the foundation. We explored the hierarchy of headings (H1-H6),using introductory paragraphs with strategic emphasis (bold, italic, color), and considering alternatives to text-heavy sections like infographics.
- Micro Typography (Details): Here's where we fine-tune the reading experience. Choosing web-friendly fonts,highlighting keywords, using meaningful subheadings, embracing lists, and reducing word count all contribute to a smooth and enjoyable reading flow.
Five Golden Rules for Body Copy:
- Focus on Readability: Make the main content (body copy) the star!
- Comfortable Font Size: 15-25px is a sweet spot for most users.
- Leading: Don't forget the space between lines! It impacts readability.
- Maintain the Measure: The width of your text block matters.
- Legible Typeface: Choose a font that's easy on the eyes.
Building a Strong Typography Scale:
We explored the concept of a typography scale, ensuring consistent and harmonious font sizes throughout your design.The Fibonacci Sequence provides a great foundation for creating a balanced scale, and tools like Typescale.com can be invaluable assets.
Learning from the Masters:
- Medium.com: A masterclass in using the Noe Display typeface scale for a clean and readable experience.
- Kyle's Pick: The Barto typeface is a great example of a user-friendly and versatile font.
Remember:
The goal is to ease readers in and make reading a joyful experience. By applying these typography principles (macro & micro), you can craft content that's not only informative but also visually engaging.
// notes taken during lecture